BRAND ASSETS

Hecto brand assets.

Logo, color, type, and identity primitives for the Hecto system. Download official assets for product surfaces, partner material, and media context.

LOGOS

Positive, negative, mark, token.

Download the full logo package or pull individual files for the exact context.

Logo Positive

Orange mark with black Hecto wordmark for light surfaces.

Logo Negative

Orange mark with white Hecto wordmark for black surfaces.

Hecto Mark

Standalone orange mark for compact product and social contexts.

Token Icon

Circular Hecto token icon for product interfaces and token context.

COLORS

Four core signals.

Black and white carry the surface. Orange marks the brand. Green marks live market signal.

Black

Black

#000000

White

White

#FFFFFF

Orange

Orange

#FF8500

Green

Green

#00F3A6

FONTS

Type with a clear job.

The system uses one serif for authority, one sans for precision, and one terminal face for data.

Headings

Awesome Serif Regular

Access before the market.

Paragraph

Helvetica Neue Regular

Structured private market product surfaces, written with clarity.

Accent, numbers, stats

Dotrice Bold Condensed

15000+ USERS

IDENTITY

What the brand is built to signal.

Hecto should feel institutional, live, structured, and native to private market access.

Access Layer

Hecto turns early private market demand into structured product routes.

Signal Surface

Predictions make pre IPO attention visible through live daily allocation.

Structured Perimeter

Eligibility, issuance, transfers, and review are treated as product design.

Terminal Native

The identity blends institutional restraint with live market interface energy.